Marvel Strike Force

Industry

Game

Client

Scopely

Service

Localization

Date

March 2018

Contributed English to Traditional Chinese localization for Marvel Strike Force, working on one of the biggest mobile RPGs in the world developed by Scopely. Handled localization across in-game text and project materials, including character descriptions, ability names, dialogue, and meta tags across an extensive roster of over 200 Marvel characters spanning heroes and villains from across the entire Marvel Universe.

The project demanded particular attention to brand consistency, with Marvel's established character voices, terminology, and tone needing to carry over naturally into Traditional Chinese while staying faithful to how these characters are known to Chinese-speaking fans. Maintained glossaries and worked within the localization pipeline to ensure consistency across a live service game receiving regular content updates.

Originally launched worldwide on March 28, 2018 on iOS and Android, Marvel Strike Force has grown into one of the most successful mobile RPGs in the world. The game generated over $150 million in revenue in its first year alone, and continues to be one of Scopely's flagship titles with a global player base spanning millions of active players.

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